Illustrations are grounded in traditional visual communication principles, utilizing elements like color, shape, form, and flow to evoke the intended emotions of the piece. Mastery of these tools is essential to achieving these goals, a skill honed through years of observational drawing and extensive design work.

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These principles seamlessly transition into digital art, where they are applied using the Adobe Creative Suite, Wacom tablets, and VR art software, for a variety of new media productions.